Brickyard Weekend Community Initiatives

The Community Celebration of the NASCAR-INDYCAR Brickyard weekend engages race fans of all ages and encourages them to show off their racing passion at the place Where Racing Never Stops. IMS and the Indianapolis community have united to offer fans several opportunities to show their passion for the Indianapolis Motor Speedway, NASCAR and INDYCAR this August!


Rev Indy

Each year, the Indiana University Health Foundation hosts their marquee event: Rev presented by Fifth Third Bank, at IMS. This event raises money for the IU Health Foundation and attracts guests who enjoy racing-themed food from several Indianapolis restaurants and chefs, as well as entertainment. This year’s event will take place on Saturday, July 31 and serve as the kickoff to the historic Brickyard weekend Aug. 13-15, one of the biggest motorsports weekends in America right in our own backyard.

Hauler Parade

As NASCAR roars into Indianapolis, celebrate with the entire family on Main Street in Downtown Speedway at the NASCAR Hauler Parade. This free night of fun for the entire family offers family-friendly games, face painting, live music and more. Plus, race fans will get to see NASCAR’s gleaming, colorful haulers make their way down Main Street towards the Indianapolis Motor Speedway.

Indiana Donor Network/Driven 2 Save Lives

Following the Brickyard weekend, IMS and USAC will host the Driven2SaveLives BC39 Powered by NOS Energy Drink at The Dirt Track at IMS. This dirt midget race promotes the Indiana Donor Network’s Driven 2 Save Lives campaign, which fights to end the wait for organ transplants. The campaign was inspired by former race car driver Bryan Clauson, who died in a racing accident in 2016. As a registered donor, Bryan saved five lives through organ donation and healed up to 75 lives through tissue donation. Learn more about Driven 2 Save Lives and donate here.

Welcoming Décor

When race fans come to Indianapolis for one of the biggest motorsports weekends in America Aug. 13-15, they will be able to feel the energy at the place Where Racing Never Stops. With our partners at the Indianapolis Airport Authority and Visit Indy, signage, décor and renamed streets will turbocharge our signature Hoosier hospitality! Be sure to grab a photo with your favorite piece of signage and post it on social media for everyone to see by tagging @IMS.