Lap Prize Sponsorship Program

Indianapolis Motor Speedway

The Lap Prize Sponsorship program is part of the unique lore of the Month of May at the Indianapolis Motor Speedway, giving individuals, businesses and other groups the opportunity to show civic pride and become an important part of “The Greatest Spectacle in Racing” and GMR Grand Prix. Drivers in both races receive bonuses for leading sponsored laps, and lap sponsors receive many perks, including Silver and Bronze Badge access, tickets and recognition in the Official Month of May Program. Two levels of lap sponsorship are available, sole or shared, providing even more opportunity to become involved in this time-honored tradition of May at the Racing Capital of the World.

The Indianapolis 500 presented by Gainbridge Lap Prize Sponsorship Program (SOLD OUT)

The cost for sole sponsorship of a lap is $750 and the cost for shared sponsorship of a lap is $500. All sponsorship fees will be divided equally among the drivers starting the 2023 Indianapolis 500 Mile Race.

Both Sole and Shared Sponsors will receive the following:

  • Listing in the 2023 Month of May Program.
  • Two tickets for each of the following days:
    • Saturday, May 20 – Sunday, May 21 – PPG presents Armed Forces Qualifying
    • Friday, May 26 – Miller Lite Carb Day
    • Saturday, May 27 – Legends Day presented by Firestone Public Drivers’ Meeting

Shared Sponsorship ($500)

  • Bronze Badge (good for entire month of May): For each lap sponsored, you will receive two coupon vouchers, redeemable for non-transferable Bronze Badges from the IMS Credentials Office. Each Bronze Badge is good for gate admission and garage access during public gate hours on the following dates:
    • Friday, May 12 – GMR Grand Prix Practice & Qualifying
    • Tuesday, May 16 – Indy 500 Practice (Special pit access for Bronze Badge holders)
    • Wednesday, May 17 – Thursday, May 18 – Indy 500 Practice
    • Friday, May 19 – Indy 500 Fast Friday
    • Saturday, May 20 – Sunday, May 21 – PPG presents Armed Forces Qualifying
    • Monday, May 22 – Indy 500 Practice (No Pit Access)
    • Friday, May 26 – Miller Lite Carb Day (One-hour early gate admission)
    • Saturday, May 27 – Legends Day presented by Firestone (One-hour early gate admission)
  • A special Indy 500 Race Day Pre-Race Pit Pass credential will be issued with each Bronze Badge. This credential will provide access to the pit lane prior to the pre-race ceremonies for the GMR Grand Prix on May 13 and the Indianapolis 500 presented by Gainbridge on May 28. Valid for pit & garage access up through approximately 1-2 hours prior to green flag.
  • Each individual designated for the Bronze Badge and Pre-Race Credential must present the coupon and complete the release of liability form to receive the credentials.

Sole Sponsorship ($750)

  • Silver Badges: For each lap sponsored, you will receive two coupon vouchers, redeemable for non-transferable Silver Badges from the IMS Credentials Office. Each Silver Badge is good for gate admission, garage and pit access during public gate hours on the following dates:
    • Friday, May 12 – GMR Grand Prix Practice & Qualifying
    • Tuesday, May 16 – Thursday, May 18 – Indy 500 Practice
    • Friday, May 19 – Indy 500 Fast Friday
    • Saturday, May 20 – Sunday, May 21 – PPG presents Armed Forces Qualifying
    • Monday, May 22 – Indy 500 Practice
    • Friday, May 26 – Miller Lite Carb Day (One-hour early gate admission)
    • Saturday, May 27 – Legends Day presented by Firestone (One-hour early gate admission)
  • A special Indy 500 Race Day Pre-Race Pit Pass credential will be issued with each Silver Badge. This credential will provide access to the pit lane prior to the pre-race ceremonies for the GMR Grand Prix on May 13 and the Indianapolis 500 presented by Gainbridge on May 28.Valid for pit & garage access up through approximately 1-2 hours prior to green flag.
  • Each individual designated for the Silver Badge must present the coupon in person and complete the release of liability form to receive the credential.
GMR Grand Prix Lap Prize Sponsorship Program

The cost for sponsorship is $500 per lap. All sponsorship fees will be divided equally among the drivers starting the 2023 GMR Grand Prix.

Lap Prize Sponsors will receive the following:

  • Listing in the 2023 Month of May program.
  • Bronze Badge (good for entire month of May): For each lap sponsored, you will receive two coupon vouchers, redeemable for non-transferable Bronze Badges from the IMS Credentials Office. Each Bronze Badge is good for gate admission and garage access during public gate hours on the following dates:
    • Friday, May 12 – GMR Grand Prix Practice & Qualifying
    • Tuesday, May 16 – Indy 500 Practice (Special pit access for Bronze Badge holders)
    • Wednesday, May 17 – Thursday, May 18 – Indy 500 Practice
    • Friday, May 19 – Indy 500 Fast Friday
    • Saturday, May 20 – Sunday, May 21 – PPG presents Armed Forces Qualifying
    • Monday, May 22 – Indy 500 Practice (No Pit Access)
    • Friday, May 26 – Miller Lite Carb Day (One-hour early gate admission)
    • Saturday, May 27 – Legends Day presented by Firestone (One-hour early gate admission)
  • A special GMR Grand Prix Race Day Pre-Race Pit Pass credential will be issued with each Bronze Badge. This credential will provide access to the pit lane prior to the pre-race ceremonies for the GMR Grand Prix on May 13 and the Indianapolis 500 presented by Gainbridge on May 28. Valid for pit & garage access up through approximately 1-2 hours prior to green flag.
  • Each individual designated for the Bronze Badge and Pre-Race Credential must present the coupon and complete the release of liability form to receive the credentials.
  • Two tickets for GMR Grand Prix Practice & Qualifying on Friday, May 12.
Contact Information

If you are interested in joining the Lap Prize Sponsorship Program, please contact Chantel Heinsen at cheinsen@brickyard.com.