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This partnership represents the first time a major athlete's sponsorship has been decided by a vote using blockchain technology. Read More>
e.l.f. is believed to be the first beauty brand to serve as a primary sponsor for an entry in “The Greatest Spectacle in Racing,” as Legge will drive the No. 51 e.l.f. Honda on Sunday, May 26 at Indianapolis Motor Speedway. Read More>
View images from the shortened first day of the Indianapolis 500 Open test at Indianapolis Motor Speedway. View Photos>
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Why does Scott McLaughlin move his hands around so much in the car? What "button" is he pushing? What's the pressure of the iconic Yellow Submarine like? We cover that and so much more with Scott McLaughlin on the latest Doug and Drivers. Watch Video>
On this episode of Behind the Bricks, IMS President Doug Boles truly goes behind the bricks of the IMS Museum and checks in on the renovation progress. He also gets an exclusive look at the vision of the refreshed Museum, which opens a year from this week. The Museum is a separate entity from IMS and is a 501c3 nonprofit organization. Consider supporting the Museum by visiting imsmuseum.org Watch Video>
On this episode of Doug and Drivers, 2016 Indy 500 winner Alexander Rossi talks his chances to win "The Greatest Spectacle in Racing" again, adjusting to Arrow McLaren, getting married over the offseason and so much more. Watch Video>
January 17, 2017 | By Verizon IndyCar Series
INDYCAR announced a multiyear contract extension today with Bridgestone Americas Tire Operations, LLC (BATO), continuing its longtime partnership with Firestone as the official tire supplier of the Verizon IndyCar Series. The announcement extends the tire brand’s involvement in open-wheel racing that dates to Ray Harroun’s Firestone-equipped Marmon Wasp winning the inaugural Indianapolis 500 in 1911. "Firestone is part of the fabric of INDYCAR and its commitment to evolving performance, innovation and safety in the Verizon IndyCar Series has been remarkable," said Jay Frye, INDYCAR president of competition and operations. "The Firestone brand has been part of our sport for more than 100 years and continues to be an integral partner in the growth of INDYCAR on and off the racetrack." Firestone has been involved in racing competitions since the early days of the automobile, particularly at the Indianapolis 500 Mile Race. Alexander Rossi’s win at the 100th Running of the Indy 500 last May was the 67th for Firestone – more than all other tire manufacturers combined – in the iconic race. Firestone, which returned to Indy car racing in 1995 following a 20-year hiatus, has been the sole supplier of Verizon IndyCar Series tires since 2000 and provides teams with a known, stable and reliable platform for the future of INDYCAR. "For more than a century, the Firestone brand has utilized racing as the ideal stage to showcase the trusted dependability of our tires," said Lisa Boggs, director of motorsports, Bridgestone Americas. "This partnership is integral to our marketing initiatives as it allows us to engage with fans via the unique, multi-faceted platform that the Verizon IndyCar Series provides, and we look forward to building upon the brand’s time-tested racing legacy." This season, following discussion with Verizon IndyCar Series teams, INDYCAR and Firestone have added to the overall tire allotment at each event to increase the amount of on-track activity during practice sessions. Additionally, teams will be permitted to run one set of alternate (red-sidewall) Firestone Firehawk tires during Friday practice sessions at all road/street course events to better evaluate their capabilities for qualifying and the race. In addition to its contributions to on-track competition, Firestone is a key partner in the marketing and promotion of the Verizon IndyCar Series. The season-long activation for Firestone includes sponsorship of race events, on-site fan engagement via the INDYCAR Fan Village and a national advertising campaign that spans television, radio and print/digital media outlets. The 2017 Verizon IndyCar Series season begins with the Firestone Grand Prix of St. Petersburg on March 12. The race will be broadcast live on ABC (noon ET), the Advance Auto Parts INDYCAR Radio Network, Sirius 212 and XM 209.