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The special events will take place in April in Indianapolis, Bloomington, Evansville and Fort Wayne. Read More>
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On this episode of Doug and Drivers, IMS President Doug Boles sits down with four-time Indy 500 winner Helio Castroneves. The modern legend discusses his historic Drive for Five, his transition to an ownership role within Meyer Shank Racing, the loss of his dear friend Gil de Ferran, and more. Watch Video>
On this episode of Behind the Bricks, IMS President Doug Boles heads all the way to Arvada, Colorado, on the outskirts of Denver for a fan party at the Sonsio headquarters. To celebrate their new role as the title sponsor of the Grand Prix, Sonsio unveiled Scott McLaughlin's Sonsio car and hosted nearly 200 Denver-area Indy 500 fans! Watch Video>
On this episode of Doug and Drivers, IMS President J. Douglas Boles sits down with Graham Rahal to discuss his growing businesses off-track, as well as the gut wrenching memories of failing to qualify for the Indy 500 last year. Watch Video>
January 18, 2018 | By Indianapolis Motor Speedway
2017 Indianapolis 500 presented by PennGrade Motor Oil winner Takuma Sato helped to start a major promotional campaign for the 102nd edition of “The Greatest Spectacle in Racing” by unveiling a large banner over Gate 2 of the Indianapolis Motor Speedway on Jan. 18. The banner, which measures 91.5 feet wide and 19.5 feet high, features the tagline “THIS IS MAY.” on an image of Sato celebrating his victory in the 101st Running of the Indianapolis 500. “THIS IS MAY.” will be the centerpiece of the Indianapolis 500 promotional campaign this spring, including television and print advertising, billboards, social media content and digital and print collateral.
"It was a very exciting moment for me when I became the Indy 500 champion,” Sato said. “So many great things have happened since I won, and I cannot believe the race is already only four months away. It is an unbelievable feeling to return as the defending champion. The whole experience has been beyond my imagination.” IMS President J. Douglas Boles and Hulman Motorsports Senior Vice President of Events Allison Melangton joined Sato at the ceremony. “Takuma’s victory last year was the crowning achievement of a Month of May filled with excitement,” Boles said. “That’s the concept behind this new promotional campaign: There’s nothing on Earth quite like the entire Month of May at the Indianapolis Motor Speedway, on and off the track.” Said Melangton: “Around Indiana and around the world, the Month of May is circled on so many people’s calendars. From incredible racing action to world-class concerts and engaging community programming, there’s so much to be a part of. That’s what we’re celebrating with this campaign as we count down to another incredible Indy 500.”
The 102nd Indianapolis 500 is scheduled for Sunday, May 27. The fifth annual INDYCAR Grand Prix, which kicks off Month of May activity at the track, is scheduled for Saturday, May 12. For more information or tickets for both events, visit IMS.com.