News & Multimedia

IMS Events Add $510 Million Annually Into Indiana Economy

Events and operations at the Indianapolis Motor Speedway and associated motorsports businesses generate more than $510 million annually to the Indiana economy, according to a study by the Indiana University Public Policy Institute.

“This study shows how the Indianapolis Motor Speedway and its associated industries form a powerful engine that helps to drive the Indiana economy,” said Mark D. Miles, chief executive officer of Hulman & Company, the parent company of the Indianapolis Motor Speedway and INDYCAR. “The Super Bowl brought a tremendous economic impact to Indianapolis and Indiana in 2012, and this state is very fortunate that IMS, its events and associated industries deliver an even greater economic contribution every single year.”

The study addressed the direct and indirect economic contributions made by IMS through its operations, spending by out-of-state visitors to the Indianapolis 500, Kroger Super Weekend at the Brickyard and Red Bull Indianapolis GP annual events, and the presence of nearly all INDYCAR race teams and the Dallara facility in the Indianapolis area, which are attracted to Indiana due to the presence of the Speedway.

Notable statistics from the extensive study, which used data from 2010 through 2012:

  • An annual infusion of $510 million to the Indiana economy
  • Approximately 6,200 direct and indirect jobs in Indiana created by IMS events and operations, Indiana-based INDYCAR teams and the Dallara facility
  • More than $235 million in annual employee compensation at IMS and associated motorsports businesses
  • Jobs attributable to IMS comprise nearly 20 percent of all employment at racing industries within Indiana
  • Direct spending by IMS and associated motorsports businesses in 65 of 92 Indiana counties
  • Approximately 200,000 out-of-state visitors spent more than $145 million combined at the three IMS events in 2012. Visitors to IMS came from all 50 states and more than 50 countries.

“The Indianapolis Motor Speedway continues to play a major economic role throughout Indiana, providing thousands of good jobs for Hoosiers,” said Jeff Belskus, president and chief executive officer of the Indianapolis Motor Speedway. “The success of IMS and the growth of the motorsports business go hand-in-hand and combine to provide a potent economic force in our state.”

Delivering unbiased research and data-driven, expert analysis, the IU Public Policy Institute is a collaborative research arm within the Indiana University School of Public and Environmental Affairs. The Institute also supports the Indiana Advisory Commission on Intergovernmental Relations (IACIR).

“While racing is a sport that generates an annual Super Bowl of visitors, the analysis proves that it is also a high-tech, advanced manufacturing industry including not just drivers, but engineers, parts manufacturers and a wide range of firms that support the local economy,” said John Krauss, director, IU Public Policy Institute.

Show More Show Less
Now Viewing
Tickets For 2013 IMS Events on Sale
IMS Events Add $510 Million Annually Into Indiana Economy
Read More
Related Media
Kevin Harvick
Harvick Wins at Kansas, Clinches Spot in Round of 8
With his second victory at Kansas, his fourth of the season and the 35th of his career, Harvick joined last week's Charlotte winner, Jimmie Johnson, in the Chase's Round of 8 and erased the specter of racing under pressure next Sunday in the crapshoot that is Talladega.
Read More
Torch Relay
Indiana Bicentennial Torch Relay’s Final Day Includes Stop at IMS
On the morning of Saturday, Oct. 15, before heading to downtown Indianapolis, the Torch Relay will pass through the “Racing Capital of the World.” And it will do so in a distinctly IMS way – on a two-seat IndyCar driven by former IndyCar driver and team owner Sarah Fisher.
Read More
Jimmie Johnson
Johnson Wins at Charlotte, Locks in Round of 8 Spot
Taking the lead from Matt Kenseth after a restart on Lap 317 of 334, Johnson pulled away to win by 1.474 seconds over the driver of the No. 20 Joe Gibbs Racing Toyota. Johnson put his No. 48 Chevrolet in Victory Lane for the third time this season, the eighth time at Charlotte – the third since the repaving of the track in March 2006 – and the 78th time in his career.
Read More
Chase Field
Chase Field Locked Following Regular Season Finale
Denny Hamlin won a wild race at his home track, and the top four Chase hopefuls entering Saturday night's Federated Auto Parts 400 all held serve at Richmond International Raceway in an event that ended in overtime after a record 16 cautions.
Read More
Mutt Strut
Mutt Strut Returns to the Indianapolis Motor Speedway in 2017
The Humane Society of Indianapolis is excited to announce the return of Mutt Strut to the Indianapolis Motor Speedway. On Saturday, April 29, 2017, thousands of people and their furry friends will hit the track to walk for the animals. 2017 will mark IndyHumane’s 14th annual Mutt Strut.
Read More
Items 1 - 5 of 706
Reserve one of our hospitality suites for your next event!
To start planning your event at the Indianapolis Motor Speedway please fill out our Information Request Form or contact Laura Wyamn at (317) 492-8557 or email at
Latest Tweets
RT @aleksagappmayer: Thank you @IMS for such a perfect morning! #IKissedTheBricks?? @UVUPRSSA #UVUPRcrew
about 24 hours ago