News & Multimedia

Big Machine Records joins 2012 Super Weekend

Crown Royal, the Indianapolis Motor Speedway and country music stars, The Band Perry, revealed the five finalists in the Crown Royal presents the “Your Hero’s Name Here” 400 at the Brickyard program, which will award naming rights to the Brickyard NASCAR race to a deserving American hero. In addition, Big Machine Records confirmed it will be a presenting sponsor of the race for the second year in a row and will produce a country music concert on raceday morning, Sunday, July 29 at IMS. 

The official name of the event is the Crown Royal presents the “Your Hero’s Name Here” 400 at the Brickyard Powered by Big Machine Records.

The five finalists in the Crown Royal “Your Hero’s Name Here” program, include a Purple Heart recipient from Indiana, a firefighter from Alabama, a nurse from Texas, an Iraq War Metal recipient from Florida, and a veteran from North Carolina who founded a company that builds and alters homes to meet the needs of veterans returning home.  In addition to receiving naming rights, the winner will wave the green flag and deliver the trophy in Victory Lane at the Brickyard!

Fans can visit the “Crown Your Hero” tab on the Crown Royal Facebook Page (www.Facebook.com/CrownRoyal) to read all of the finalists’ stories and vote for a winner!
The 2012 concert line-up for race day includes The Band Perry, Justin Moore, The Mavericks and others.
 

Show More Show Less
Now Viewing
 
Big Machine Records joins 2012 Super Weekend
Crown Royal, the Indianapolis Motor Speedway and country music stars, The Band Perry, revealed the five finalists in the Crown Royal presents the “Your Hero’s Name Here” 400 at the Brickyard program, which will award naming rights to the Brickyard NASCAR race to a deserving American hero. In addition, Big Machine Records confirmed it will be a presenting sponsor of the race for the second year in a row and will produce a country music concert on raceday morning, Sunday, July 29 at IMS.
Read More
Related Media
Dale Earnhardt Jr.
 
Dale Earnhardt Jr. Receives 2014 NMPA Myers Brothers Award
In recognition of his career achievements as a champion driver, team owner and philanthropist, Dale Earnhardt Jr. was named the recipient of the 2014 NMPA Myers Brothers Award, a prestigious accolade recognizing those who have made outstanding contributions to the sport of stock car racing.
Read More
CICOA at IMS
 
Carpenter Helps Celebrate CICOA Meals & More Program's 18 Millionth Meal
The CICOA Meals & More program works to combat that, providing 2,000 meals every weekday in clients’ homes and at 27 Central Indiana meal sites. And on Wednesday at the Indianapolis Motor Speedway, CICOA served its 18 millionth meal to a senior guest.
Read More
Kevin Harvick Wins the 2014 NASCAR Championship
 
Harvick's Move To Stewart-Haas Pays Off With a Championship
The 38-year-old Californian finally grabbed his title on Sunday at Homestead-Miami Speedway, winning the final race of the new NASCAR Sprint Cup Chase. An “elimination” format was implemented for the final 10 races of the season, emphasizing consistency and winning with a few sudden-death moments, and Harvick answered the call each time.
Read More
NASCAR at Homestead
 
Monday Racing Roundup: Harvick Takes it All at Homestead
Title contenders Denny Hamlin, Kevin Harvick, Joey Logano and Ryan Newman battled near the front virtually all afternoon on Sunday at Homestead, and Harvick took the Sprint Cup not by just finishing the highest of the four – but by winning the race.
Read More
NASCAR Chase Final 4
 
One Race, One Champion: NASCAR Championship Preview
Denny Hamlin, Kevin Harvick, Joey Logano and Ryan Newman are the last four standing from the original 16 that opened the Chase at Chicagoland in mid-September. Few could have predicted that foursome – and not a single fan did out of the tens of thousands who submitted Chase grids on a NASCAR.com online contest.
Read More
Items 1 - 5 of 587
Reserve one of our hospitality suites for your next event!
To start planning your event at the Indianapolis Motor Speedway please fill out our Information Request Form or contact Phil Sparks at (317) 492-6463 or email at psparks@brickyard.com.
Latest Tweets
Time to start making your New Year's Eve plans! Join us and @IndyDT for the @IndyCar drop on @GeorgiaStIndy. http://t.co/epImEN5Su0
about 29 minutes ago